▼ CAMP LOGO Once a Girl Scout camp, Camp Kettlewood carries a rich history that inspired the logo design. The logo draws from the original vintage Girl Scout camping merit badge, blending nostalgia with a fresh, modern feel.
Camp canoe
Sign with logo in front of the campground
Camp Kettlewood badge
The entrance to the grounds
Camp Kettlewood ceramic cup, sold at camp ground.
▼ THE CAMP MAP is a guide provided to each guest, highlighting the campground layout, including bathrooms and water access points. I designed it with a vintage aesthetic that captures the camp’s character while ensuring the layout remains clean, clear, and easy to read.
close up of map icons
▼ FIELD GUIDE I designed this concept for a guest souvenir notebook that would be both practical and memorable. The guide functions as a notebook for tracking supplies, jotting down to-do lists, and recording trip memories. Although it was never physically produced, I created a promotional concept by combining my original designs with photo mockups in Photoshop to illustrate its potential as a finished product.
